It was an opportunity encounter that led Alexandra Suhner Isenberg to launch a sleepwear model. After she stumbled on a Victorian nightshirt on the Spitalfields Market in London, the Central Saint Martins grad from Vancouver determined to recreate her personal and the Sleep Shirt was born. Out there in various lengths and materials, the traditional Sleep Shirt design stays a bestseller within the line, which has grown to incorporate beachwear, resort put on and day attire, in addition to nighties, lounge pants and pyjama units, all designed and produced in British Columbia and obtainable in prolonged sizing. “On the finish of the day, the principle focus is consolation and clothes that’s designed to sleep in or at the least to lounge in comfortably,” Suhner Isenberg says.
For the Sleep Shirt’s tenth anniversary this yr, Suhner Isenberg revisited the notion of classic sleepwear, drawing inspiration from items she discovered by way of a collector in France to create the limited-edition Archive by the Sleep Shirt assortment. “It’s a nod to how the model began however it’s totally different from the principle assortment,” she says. “We needed to do one thing totally different and this was going again to the roots of discovering the classic nightshirt.” The 5 items within the assortment all function particular particulars together with pintucks, blouson sleeves and ruffled hems, in addition to natural cotton lace.
Whereas Suhner Isenberg takes seasonality into consideration together with her collections, her major consideration is the consolation of every particular person. “Sleep is so necessary and it’s additionally so pleasing,” she says. “I feel it’s good to create an atmosphere that makes sleep higher.”
The Sleep Shirt, intothebedroom.com.
Archive Assortment Clementine nightie in white linen, $495.
Basic Assortment blue oxford stripe quick sleep shirt, $250.
Pre-Fall 2022 seashore stripe lengthy rope gown, $325.
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